Social Media analyst

Location: Bogotá, Cundinamarca, Colombia
Date Posted: 05-09-2018
We are seeking a dynamic Spanish-speaking to join our Digital Marketing team working from Bogota. In this role, you will be responsible for monitor and manage the comments we received in all our social media platforms under Open Education: Open English, Open English Junior and Next U.You will be responsible for monitoring all kind of engaging comments in all our social media channels, responding to online reviews and messages.The ideal candidate is well organized, able to multitask, and  works well with others.
The role requires a self-motivated individual who works independently. Applicants are required to be proficient with Google Drive, Excel, MS Word, and Outlook as well as all Social Media Platforms. We are seeking a smart individual that can adapt and learn as we grow.
Essential Functions:
  • Monitoring and replying to Facebook, Instagram, Twitter comments in a timely, professional manner. Following the brand tone and personality.
  • Keep up-to-date and informed on new social media trends and adapt accordingly
  • Identify and register faithful followers, students and users who make comments on a recurring basis.
  • Ensure timely responses to customers and followers’ queries and comments
  • Advise other employees on their social media activity (e.g. how to respond to comments and questions by customers and what to share on personal or company accounts. Only Engagement)
  • Identify habits of our online customers and suggest ways to reach a broader audience.

  • Previous work experience as a Social Media Analyst or similar role
  • Hands-on experience with social media platforms
  • Experience with any social media management tools, like Social Studio, Falcon, Hootsuite
  • Ability to identify target audience preferences and trends
  • Excellent communication skills
  • Time management and multitasking skills
  • BSc in Advertising, Marketing, Communications or related field
  • Additional qualifications in digital technologies or social media management is a plus
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